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工作机会中国所有职位北京 深圳 海外

SEM经理

工作地点:北京

岗位职责:
根据天巡的产品特点和业务方向,不断拓展新的目标关键词,增加SEM流量;
收集、整理SEM数据,提供报表,分析用户表现,提出优化方案,不断提高ROI;
优化SEM广告创意以及着陆页面,提高转化率;
监控和分析竞争对手SEM表现,提高天巡的竞争优势;
根据旅游行业趋势,合理分配和管理预算,维护与合作伙伴和媒体的关系。

岗位要求:
至少3年以上的百度SEM投放经验,精通SEM投放与优化;
数据驱动,对数据有深刻的见解,熟悉至少一种流量分析工具,如Google Analytics,Omniture等;
了解A/B和多变量测试原理和方法;
大学本科学历。

 

移动应用开发经理

工作地点:深圳

工作内容:
负责公司在中国的IOS/AndroidAPP产品开发,每个版本按计划迭代开发和发布,App团队的管理,以及跟总部的沟通和协调。

任职资格:
5年以上IOS/Android平台应用开发,1年以上管理的工作经验;
•精通
Java/C/C++/Objective-c/Swift等编程语言,了解IOS/Android系统架构;
•熟悉IOS/Android下网络通信机制,对Socket通信、TCP/IPhttp/https有一定理解和经验;

•熟悉IOS/Android平台UI设计,熟悉常用布局,对UI相关接口理解优异者、能够编写自定义高性能UI控件者优先;
•经历并主导过至少一款移动客户端成功产品;
•丰富的架构经验,有自动化打包和自动化测试优先;
•熟悉敏捷开发,有Agile Scrum经验优先;

•大学本科以上学历以及具备英语沟通能力。

如有兴趣,请投递简历至[email protected]

 

Senior Marketing Manager / Growth Hacker – HK/TW

工作地点:深圳

Skyscanner is looking for a highly motivated, experienced and creative Senior Marketing Manager to lead our Hong Kong and Taiwan squad. Leading with a Growth Hacking mentality, you will be responsible for driving user growth at scale across the 2 market(s) and developing leading market strategies to acquire and retain users and continuing to improve our brand recognition throughout Hong Kong and Taiwan.

The HK/TW Product Owner you will ultimately shape and lead the strategy on all the relevant social networks and deliver highly-creative social and content marketing campaigns.

The PO will be responsible for establishing and evolving the Squad mission as well as creating and driving the squad roadmap. This will include setting strong and stretching goals and OKRs to support the mission journey. 

As the overall business owner for the markets you must also be obsessed with revenue  performance for the market.

Experience & Character Traits

We believe the Internet Economy is primarily a people business – so leadership and mentoring are very important. You will be highly driven, motivated, smart, ambitious, team-orientated, analytically versatile and commercially astute. You should also have strong experience and insights into success with internet economy teams and technologies.

  •         Excellent knowledge of the 2 markets and a deep understanding of consumer behaviours in these markets

·         You will thrive in an agile/lean environment and have experience using agile/lean techniques.

·         You will be knowledgeable about the strategies of all substantial players in the HK & TW market in terms of product, traffic acquisition, growth tactics, monetisation, etc. and be able to “connect the dots” between the different disciplines involved.

·         You will be an enthusiastic and authentic leader, empathetic but also driven and results focussed.

·         You will have demonstrable experience in driving significant growth in a start-up environment or a big company for which you helped/led significant scaling

·         You will have a Growth Hacking mentality which implies not only analytical thinking but also great creativity

·         You will be a “Product Led” person with a great capability of spotting users’ needs and problems to solve and gather travellers’ insights.

·         You will be obsessed by the metrics behind Customer Lifetime Value and be passionate to deliver growth strategies that maximise

The candidate is the overall business owner for the market so ideally also have strong commercial understanding and/or experience

Desired Skills and knowledge

  • Creativity, enthusiasm, sense of humour; social media enthusiasm, passion for excellent content, awareness of cultural differences and tone of voice. Responsible and comfortable with accountability.
  • Social Media Savvy: you will be expected to be familiar with the majority of social platforms around the world and have significant experience with the main Hong Kong and Taiwan social networks.
  • Capable of giving creative input and leadership on content and a proven track record of creating social media viral marketing
  • Experience of using analytics to guide social strategy and editorial policy

A curiosity to understand internet businesses and be able to understand and anticipate traveller’s needs, with a vision to create opportunities for growth.

Key Competency

Internet Economy Knowledge

·         Familiar with TOC, Lean and Agile principles; regularly step changes theirs and others efficiency through automation. Actively seeks out and removes waste.

·         Deep understanding of a 2-sided market place, how Skyscanner brings value to users / partners and what growth forces can be applied to accelerate the flywheel

·         Strong Product sensibilities – demonstrates mobile first product led approach across a) 101 product issues (e.g. translations, localisation and user bugs) b) understanding the conversion funnel from acquiring to retaining users and c) developing product improvements to activate growth levers / impact revenue

·         Software curiosity – leverages existing or creates new software to automate human activity to regularly step change impact

·         An example learner – a thought leader in their subject matter and actively educates themselves and others in internet economy and competitor activity (through reading books and blogs - should be reading 30+ books per year), frequently blogs their own learnings internally and externally, including a significant proportion of fail forwards. Actively develops internal and external learning network and represents Skyscanner externally. Sets a standard to others on learning and subject matter expertise.

·         A relentless problem solver - uses deep data analysis to uncover the core root causes of broad and complex issues and addresses

Commercial models – understand how Internet companies and/or Travel companies make money and the business levers to optimize this

Growth Marketing

·         For given market(s) or domain:

·         Sets a compelling vision for winning and how this can be achieved

·         Deep knowledge and evangelist of state machine and user profile across acquisition, activation and retention transitions. Intimate knowledge of all aspects of market or domain performance, including user growth, return on investment and revenue

·         Defines relevant user segments and needs, and applies these in setting growth strategy and experiments. Builds sophisticated multi-channel / market backlogs and scientifically and objectively iterates them with agility to maximise impact. 

·         Develops and sets stretching OKRs at squad level and drives achievement of them, actively inputs to development of Tribe OKRs and takes ownership for delivery of a subset of Tribe results.

·         Is a thought leader within their Tribe in the derision and application of growth levers, including Organic, Viral Loops, Content marketing, Traveller communication (push notification, emails), Social media landscape, Influencers landscape,  On-boarding, Partnerships and Referral Programs, as they apply to their given domain or market(s). Considered to be an expert by peers on two sided market Growth Strategies for a collection of complex markets or more than one channel.

·         Understands and able to exploit synergies between search engine marketing, social, content, partnerships, paid media, PR and offline campaigns to optimise marketing mix for a number of channels globally, or across a region.

·         Drives market or channel growth through innovative, data driven product experiments.

·         Actively applies this knowledge to lead development and execution of aligned, compelling and innovative growth strategies that deliver forecasted growth and return.

Domain expertise - "Scientist" in at least 3 fields; "Experimenting" in all others

Analytical Marketing

·         Leads on application of the scientific approach, and analytical techniques in establishing, refining and scaling growth levers. 

·         An expert at analysing complex data sets from a wide variety of sources and drawing deep user and market actionable insights which they then pursue.

Advances other's skills in analytical techniques, through actively sharing learnings and enhancements in analysis techniques.

Leadership

·         Able to direct priorities and lead others to execute multiple strategically linked growth experiments/ initiatives at regional or global level simultaneously.

·         Analyses problems and successfully formulates strategies and leads others in implementing solutions. 

·         Leads pragmatic and appropriate solutions amidst differing opinions and lead the team with a common goal

·         Successfully articulates concepts, status and issues to a diverse audience.

·         Mentors more junior team members. Effectively controls meetings and ensures successful outcomes.

  • Advanced communication skills, with high EQ demonstrable by consistent high value delivered by those that work alongside or for them. Able to communicate and create buy in for the vision and interrelation of activities across product, channels and market. Owns significant budget.

Social Media Content Manager

工作地点:深圳

Skyscanner is looking for a highly motivated, experienced and creative Social / Content Marketing Manager for the Hong Kong market to increase Skyscanner’s online presence and continue to develop its social media strategy, content strategy and brand recognition.

You will shape and lead the strategy in Hong Kong on all the relevant social networks, content strategy, contributing to improve our brand recognition and to deliver highly-creative social marketing campaigns and content campaigns.

You will:

  • Be a fluent Cantonese speaker with good knowledge of the Hong Kong culture and travel habits
  • Work closely and collaboratively with the other Hong Kong market team members including our Country Marketing Manager and our PR Manager

Social Responsibilities:

  • Develop and continuously improve the social media strategy for the Hong Kong market, in collaboration with the other marketing team members in the Squad
  • Assume responsibility on interactions across all relevant social platforms (Facebook, Pinterest, YouTube, Twitter, Google Plus, etc.) and identify opportunities of engagement with the target audience
  • Lead the creation, distribution of high quality post with informational content and appropriate images
  • Help in the creation, management and monitoring of social paid ads: copy writing or proof-reading; image uploading; budget, bidding and performance checks in collaboration with social marketing campaign managers

Content Responsibilities:

  • Leading the creation, distribution and promotion of high quality, inspirational and informational content including feature articles, deals offerings, travel tips and advice, for the Skyscanner.com.tw website, email campaigns, and other areas of the business
  • Develop the content strategy for Hong Kong market
  • Identify opportunities to grow Hong Kong market

Desired Skills:

  • Creativity, enthusiasm, sense of humour; social media enthusiasm, awareness of cultural differences and tone of voice
  • Responsible and comfortable with accountability
  • Social Media Savvy: you will be expected to be familiar with the majority of social platforms around the world and have significant experience with the main Hong Kong social networks
  • Good copy-writing skills
  • Previous social media campaigns conception and delivery Analytical skills; good excel knowledge
  • +2 years in online content writing and social media platform management

高级网站前端开发工程师

工作地点:深圳

天巡正在招聘一位网站开发工程师,主要负责我们网站前端核心产品开发。我们正在寻找一位高级前端开发工程师,拥有可证明的前端商业开发技术和实践经验。你必须对你的设计和实现方法有很深的理解。你应该有一个强烈的欲望在您现有技能的基础上学习新的技术,你需要综合掌握以下多项技能并且有很强烈的学习欲望。你将会使用到数据驱动的方法,并且优化到给用户最好的体验。你将会接受一个“手机第一”的原则。确保最佳的移动互联网体验。像网站用户体验一样好,甚至超越。
工作内容:
• 开发跨浏览器、跨平台兼容的解决方案;
• 作为团队的一员,致力于敏捷开发原则 ,你将会与整个公司的人有日常联络;
• 快速实施和可伸缩的解决方案,在一个多数据中心的环境;
• 使用自动化测试框架来减少或消除手工测试的需要;
• 在可持续交付环境中部署,确保是安全的、可重复的部署;
• 使用健壮性测试工具测试你的服务,确定程序健康运行。你的代码需要有容错机制;
• 通过编写系统相关文档或者知识分享,来支持其他业务功能的工作。
任职资格:  
• 追随最新的HTML、CSS和JavaScript的标准,热爱保持最新的技术;
• 运用响应设计的移动互联网商业开发经验;  
• 理解优雅降级和渐进增强技术;  
• 开发一个大型的JavaScript应用程序的经验;  
• 主要JavaScript框架和设计模式的知识;  
• 有CoffeeScript经验优先; 
• 在任何面向对象语言(例如c#,Python)有商业经验,或是掌握数种语言并乐意快速去学习; 
• 敏捷开发流程和编码实践经验;
• 前端和后端代码的自动化测试;  
• 持续集成,理想情况下持续交付;
• 有A/B测试经验更佳;
• 流利的英语沟通和书写能力。